RUNNING USA – Universal Sports Unveils Coverage Plans for 2015 Boston Marathon
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28
03
2015

2013 Boston Marathon Weekend Boston, Ma April 12-15, 2013 Photo: Victah Sailer@PhotoRun victah1111@aol.com 631-741-1865 www.photorun.NET

RUNNING USA – Universal Sports Unveils Coverage Plans for 2015 Boston Marathon

By GRR 0

Universal Sports Network, the exclusive national television and digital media home of the Boston Marathon, has announced its television and online coverage plans for the 119th Boston Marathon, which will take place on Monday 20 April.

Live race day coverage from Copley Square begins at 08:30 ET and includes pre- and post-race shows followed by a wrap-up show at 16:00 ET. Network coverage also includes a preview show on Sunday 19 April at 16:00 live from the finish line on Boylston Street.

With just under four weeks to go to Boston’s epic event, the network also launched its month-long campaign ‘Let’s Do This, Boston!’ nationwide across the US. The advertising and promotional campaign celebrates the sport of running while aiming to solidify Universal Sports as the home to Olympic and endurance sports by speaking directly to the personal interests of its viewers.

"Meb's emotional victory in 2014 surely inspired thousands of runners to train for this year's Boston Marathon, which is one of the most anticipated events on the international running calendar," said Scott Brown, President of Universal Sports.

"For both elite athletes and amateur runners, months of preparation will culminate on April 20 as they make their way down Boylston Street toward the race's iconic finish line. Universal Sport's coverage of this year's event will celebrate the running community, and we look forward to showcasing the sport and the city of Boston to viewers across the country."

Additionally, Universal Sports is available nationwide and will be in free preview with many of its distribution partners during the 2015 Boston Marathon. TV providers offering free previews during the month of April include DIRECTV, DISH, Verizon FiOS, Cox Communications, Bright House Networks, Google Fiber and numerous regional cable and IPTV operators in markets across the US.

Universal Sports Network Broadcast Schedule: 2015 Boston Marathon
Subject to change – all times Eastern.

Sunday 19 April
16:00 – Boston Marathon Preview Show-LIVE

Monday 20 April
08:30 – Pre-Race Show-LIVE
09:30 – 2015 Boston Marathon-LIVE
12:30 – Post-Race Show-LIVE
16:00 – Boston Marathon Wrap-Up Show-LIVE
20:00 and 13:00 – 2015 Boston Marathon (Encore Presentation)

Universal Sports Network, a partnership between NBC Sports and InterMedia Partners, offers more than 1,200 hours of original programming each year. Universal Sports has exclusive rights to world and national championship events in a wide array of sports, including swimming, track and field, gymnastics, cycling, skiing, figure skating and rugby.

Established in 1887, the Boston Athletic Association is a non-profit organization with a mission of promoting a healthy lifestyle through sports, especially running. The B.A.A.'s Boston Marathon is the world's oldest annual marathon, and the organization manages other local events and supports comprehensive charity, youth, and year-round running programs.

Since 1986, the principal sponsor of the Boston Marathon has been John Hancock Financial. The Boston Marathon is part of the Abbott World Marathon Majors, along with the international marathons in Tokyo, London, Berlin, Chicago and New York City. More than 60,000 runners will participate in B.A.A. events in 2015. The 119th Boston Marathon will be held on Monday, 20 April 2015.

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author: GRR