With 50 days to go, Glasgow set to become the city ‘Where Gallus Meets Greatness’ – World Athletics

With only 50 days to go until the start of the World Athletics Indoor Championships Glasgow 24, a new championships time creative has been unveiled for this prestigious world event, with the launch of a new strapline alongside athlete pictograms and city landmark sketches to bring a uniquely Scottish look and feel to the competition.

As this is the first time the World Athletics Indoor Championships has been hosted in Scotland, a fresh look has been created for the event, incorporating the saltire flag, elements of Glasgow’s skyline and the Scots language in order to evoke a sense of place and promote Scotland’s unique cultural identity to the world.

Read the full release on the WIC Glasgow 24 website

Source: World Athletics