Location: The Tide Resort, Bangsaen, Chonburi Thailand -Inconjuction with Bangsaen10-2025

Agenda

Thursday 22 May 2025
All day Arrival & Check-     18:00 – 21:00 Welcome Dinner

Friday 23 May 2025
08:30 – 09:00 Registration & Welcome Coffee
09:00 – 09:10 Welcome to Asia Road Race Forum 2025  by Thailand  Convention and Exhibition Bureau
09:10 – 09:25 Opening Remarks
by Rut Jiroajvanichakorn
President of Thai Mass Participation Sport Association, TMPSA

09:25 – 10:10 Keynote Address
“From Athlete to Leader: The Future of Running in Emerging Markets“
by Paul Tergat
IOC Member & President of the National Olympic Committee of Kenya

Horst Milde, founder of the Berlin Marathon, was unable to attend the forum for health reasons, but spoke to participants in a 17-minute video from Berlin (Germany) about his 60 years of experience as a successful event organizer and race director.

10:10 – 10:55 Panel Discussion: Marathon in Emerging Markets
“Opportunities and Challenges for Marathon Growth in Southeast Asia”
Panelists: Patricia Tan, Score Marathon, Malaysia
Thouni Seneyakone, Vientaine Half Marathon, Laos

10:55 – 11:15 Coffee Break & Networking
Japan Movement:
11:15 – 11:45 Osaka Marathon and Marathons in Asian countries
„Introduction of Osaka Marathon and Prospects for Collaboration between Osaka
Marathon and Marathons in Asia“
by Akira Takeuchi, Osaka Marathon, Japan

11:45 – 12:15 Japan’s Running Ecosystem: Shaping a Culture
“ How Community, Competition, and Culture Drive Japan’s Passion for Running “
by Yu Kurosaki, CEO of Run Japan

12:15 – 13:15 Lunch Break
13:15 – 13:25 Sports Tech – Personalized Highlights to Maximize Event Value
by Rick Chen
Head of Commercial Spot (ASPN Portfolio Startup)

13:25 – 14:10 How do I speak to the world?
„How to create global publicity for your event“
by Peter McLean
Owner, Chairman-Director, PMPR Excellence & Inventor of Message To The Planet

14:10 – 14:55 The Belgrade race through history – the unique one in the world
„How Belgrade Marathon Became an Internationally Recognized Race“
by Dejan Nikolic, Belgrade Marathon, Serbia

14:55 – 15:40 Rise of Running Movement in India
„How the Mumbai Sparked a Running Revolution in India”
by Col. Sandeep Madan and Neha Kandalgaonkar, TCS Mumbai Marathon, India

15:40 – 16:00 Coffee Break & Networking

16:00 – 16:45 Panel Discussion: The Future of Marathons in Asia
“Experts discuss key trends, challenges, and innovations shaping road racing in
Asia”
Panelists: Paul Tergat, Peter McLean and Rut Jiroajvanichakorn

Paul Tergat 2003 in Berlin with new world-record – Photo: Victah Sailer

16:45 – 17:00 Closing Remarks & Next Steps

17:00 – 18:00 Free time

18:00 – 21:00 Networking Dinner

Saturday 24 May 2025
Free day & Bangsaen10 Expo @Convention Hall, Bangsaen Heritage Hotel (10:00-19:00)

Sunday 25 May 2025
5:00 Bangsaen10 (start time at 5:45 am for 10K and 6:03 am for 5K)
12:00 Check-out & Depart

Organizers